Listing Your Ranch: How 18 Land Co. Can Help

April 1, 2020
As the ground thaws and the snow melts, many people are starting to think about buying property in Montana. They are drawn to Montana’s wide open spaces and are getting serious about browsing property and ranch listings. This is the time of year when people start looking for ranches and recreational properties where they can fish and hunt with their families. Many are considering taking over a working ranch or building a legacy home surrounded by acres of land and public access.

If you own a Southwest Montana farm or ranch and you are thinking about listing your property this spring, we can help. As Beaverhead County’s land and ranch real estate experts, we will share our knowledge of the local market, help you prepare for the sale of your property and serve as your agent both during the sale and after it is complete. We will be by your side at every step to ensure your needs are being met and your expectations exceeded.


Why List With 18 Land?

At 18 Land, our commitment is to you, our clients. While Montana is a state where a land broker can represent both parties in a land sale, we don’t recommend it. Why? A “dual agent” does not work exclusively for the buyer or seller but, instead, works towards a conclusion for both. When an agent is working only for you, you can have  confidence their sole focus is on you and your needs. It provides peace of mind that your agent is working exclusively in your best interest.

When you choose to work with 18 Land Company to sell your Southwest Montana ranch or property, we work for you! Our commitment begins as soon as we start working together and lasts long after the sale. That’s because the job doesn’t end after the sale is complete.

How We Help

As your farm or ranch broker, we help you prepare your property to sell. As Montana ranchers and real estate professionals who have been working and living here for years, we are rooted in the community and have first-hand and professional experience to help you prepare your property to list. We know what works because we’ve done it before. We will treat you like we would want to be treated as a land seller.

At 18 Land, our handshake is our word and our word means everything to us. When we partner with you to sell your land, recreational property, or ranch, you will have access to us and all of our resources, including a robust network of professionals. That includes marketing professionals, accountants, attorneys, surveyors and more who will be working for you.

Throughout the process, you will receive personalized attention. We are here to field questions from agents and interested parties, coordinate showings and market your property using a strategic approach that includes local exposure and national reach. We will highlight specific attributes that make your property unique and strategically target buyers who are looking for those same features.


A Three-Tiered Marketing Plan

Our three-tiered marketing approach to Montana land sales includes research-driven digital, traditional and grassroots initiatives designed to build solid connections with potential buyers. Our dynamic digital strategy uses innovative online tools to list and market properties, making it easy for buyers to find the perfect farm, ranch, or recreational property in Southwest Montana. We utilize major social media platforms, digital real estate advertising placements, search engine optimization and search engine marketing to reach potential farm and ranch buyers around the world. We also utilize traditional forms of media, like local radio and regional print publications that are delivered to homes nationally, to reach people in communities where we live and work, as well as visitors and others who are interested in the Montana real estate market. Finally, our grassroots efforts, like community involvement and local sports teams sponsorships, help serve our communities and keep us true to who we are while supporting efforts we care about.

In a nutshell, we will market your property to both a local and national audience utilizing state of the art marketing methods.

What to Expect

During the sale, we are there to walk you through the process and assure there are no surprises along the way. You will feel informed and prepared. We will be working for you as your Montana land broker to ensure your interests are our only priorities during the transaction. Our goal is to make the process as smooth as possible for our sellers and instill confidence that the sale of your property is our priority.

Our work isn’t done when the sale ends. Even after the sale is complete we will be available to field questions from the new buyer and offer our assistance. You can rest easy knowing you have a dedicated professional representative handling the details before, during, and long after the sale of your property.

So, as you begin to think about listing your Montana farm, ranch or recreational property this spring, we would love to hear from you! We look forward to learning how we can work together to achieve your goals as a seller and help you pass along your piece of Montana to the right buyer.

If you have questions or would like to talk to one of us about listing your ranch, we welcome you to contact Nate Finch at 406.660.2601 or

Get to know more about us. We invite you to read previous posts for more information about working with 18 Land Company and listing your property:

Navigating a Montana Land Sale: Do I need a broker or realtor?


5 Tips for Listing Your Farm or Ranch Property


About 18 Land Company